Ascend, employees raise $1,150 for the American Heart Association’s ‘Go Red for Women’ campaign

Ascend employees wear red on on National Wear Red Day, Feb. 5 in front of the Ascend corporate office in Tullahoma.

TULLAHOMA – Ascend Federal Credit Union (Ascend) and its employees raised $1,150 to support the American Heart Association’s (AHA’s) efforts to increase women’s heart health awareness.

Ascend employees raised $575 by donating at least $5 to the Go Red for Women program to wear blue jeans and a red shirt on National Wear Red Day Feb. 5 – and Ascend matched each employee contribution, dollar-for-dollar. Additionally, Ascend is bathing its corporate headquarters in red lights during February to show ongoing support for the fight against heart disease.

Over the past five years, Ascend has contributed $18,460 to support heart health through donations to the American Heart Association. 

“The AHA’s Go Red for Women is an initiative that our employees are very passionate about,” said Amy Allison, Ascend assistant vice president of human resources. “It’s so important to raise awareness among women – as well as men – so that more women will take the steps needed to have healthy hearts.”

“Knowing that heart disease is a woman’s number one health threat, we want to do everything we can to change that and help create a healthier Middle Tennessee,” said Melinda Walega, chair of the Middle Tennessee Go Red for Women campaign and vice president of talent acquisition at Schneider Electric. “We are so grateful for the support of Ascend Federal Credit Union for this worthy cause. Together, we can make a difference in the lives of so many.”

Cardiovascular disease is a leading cause of death of women in the U.S., according to the AHA’s newly released 2021 Heart Disease & Stroke Statistics. Heart disease kills one woman approximately every 80 seconds, taking more lives than all forms of cancer combined. 

About Ascend Federal Credit Union

With more than 223,500 members and more than $3 billion in assets, Ascend Federal Credit Union is the largest credit union in Middle Tennessee and one of the largest federally chartered credit unions in the United States. Based in Tullahoma, Tenn., the member-owned financial institution offers banking, loan, retirement and investment services from its 29 branches, more than 55,000 free ATMs worldwide, online banking portal and mobile app. The credit union’s mission is to serve by offering financial literacy education and giving back to its community in a variety of ways. Ascend is federally insured by the National Credit Union Administration. For more information, visit

About Go Red for Women

Go Red for Women is a comprehensive platform designed to increase women’s heart health awareness and serve as a catalyst for change to improve the lives of women globally. While nearly 80% of cardiac events can be prevented, cardiovascular disease is the leading cause of death in women, claiming the lives of one in three women. For 17 years, Go Red for Women has encouraged awareness. The movement harnesses the energy, passion and power of women to band together and collectively wipe out heart disease. It challenges them to know their risk for heart disease and take action to reduce their personal risk. It also gives them tools they need to lead a heart healthy life. For more information, visit 

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