WCTE changes format for 38th Great TV Auction

COOKEVILLE – For the first time in 38 years, WCTE’s Great TV Auction will be both an online auction and on-air showcase. The online auction will run from May 26 through June 3 with the on-air showcase running from June 3-7. This extended version of the Great TV Auction has been designed to ensure that no matter the impact of COVID-19, WCTE’s longest running and single largest fundraiser will go on. 

“It’s important to the station that the Auction continue to generate vital revenue for our operations,” said Avery Hutchins, director of development.  

Now more than ever, WCTE PBS plays a crucial role in supporting our communities. The station has long been committed to its public service mission of providing quality programming, educational resources and trusted programming to everyone. WCTE has offered a safe haven for families during the COVID-19 anytime and anywhere, teachers, parents and children have had access to on-line distant learning tools, and our day-time broadcast has been used to deliver at-home learning through programming that inspires, educates and engages. 

In these austere economic times, WCTE needs viewer support through donations more than ever. Three ways our community can come together to support WCTE PBS and local businesses are:

  • Individuals can support local businesses by purchasing gift cards that can be donated to WCTE’s Great TV Auction, supporting both small business and also supporting WCTE PBS. Gift cards or products from these popular venues always bring top dollar raising the most money for WCTE. 
  • Businesses are encouraged to donate items, services or gift certificates to the Great TV Auction to build brand recognition with local purchasers while also supporting the public media mission. 
  • WCTE has an Amazon Wish List that donors can review and make purchases for the Great TV Auction. Additionally, if individuals purchase items through Amazon Smile with WCTE as their selection, a percentage of the purchase will be donated back to WCTE. A purchase like this assists WCTE’s Great TV Auction immensely while allowing you to shop from home. 

Visit www.wcte.org/auction/donate/ for a list of popular items that can be purchased by individuals or donated by local businesses. 

This site uses Akismet to reduce spam. Learn how your comment data is processed.